ENTROPY TYPEFACE AND BOOKLET

SUBJECT: To design a font for Istanbul Biennial.

THESIS: Entropy has no definite meaning; you can only have an idea what entropy is. It symbolizes the order within the disorder. It is a measure of the uncertainty associated with a random variable.

Like Istanbul Biennial, you might never fully grasp its meaning but you can have a really good idea what is going on. The main concepts of the Biennale is ‘the order within disorder’. As Gonzalez-Torres indicated; the meaning is always changing in time and space. That is why I named the font as ‘Entropy’.

Entropy is a sans-serif font that has interesting details, blurs the sharp lines/rules between capital and lowercase letters. Although it was designed to use as a display typeface, it can also be used to display in some small texts too.

The main thesis of the font is to create a something clean, but sharp statements as in Biennial’s main concept. First of all, hand sketches were made. From that sketches the main concept of the typeface was formed: dynamic, sharp, something to present order within the disorder, a typeface that is not monolinear. The reasons behind these are because of the works in the Biennale are mainly about politics and war.

Mainly the same stem thickness is used while forming the typeface. But in some cases you can see that this rule is sometimes broken. To have a familiar feeling in the typeface, aside from some exceptions, x-height in lowercase and cap-height in capital letters is defined. The reason for ‘the exceptions’ is to get rid of the monotonous feeling that a typeface gives us.

This typeface includes English and also Turkish characters. Because of the relationships between each other, the typeface has a tension within itself. This tension makes the readability of lowercase harder. Because of this within lowercase letters the kerning of the letters were adjusted by +50.

In the booklet that I designed to promote this typeface, I used squared paper, which is very significant for type design. Trying to find Turkish translations for the terms with the help of my professor, I have explained each and every letter about how it was designed and gave information about its attributes.

entropy

 

issuuCLICK HERE TO VIEW THE BOOKLET (IN TURKISH)

issuu CLICK HERE TO VIEW THE POSTERS (IN TURKISH)

 

Main Page - Curriculum Vitae - Portfolio - Contact Me

Copyright